Chief Creative Officer
Rich Caserta has over 19 years of advertising experience. He has worked on prestigious campaigns such as AT&T, General Motors, DeBeers Diamonds, Avon, Folgers, Pepsi, Pep Boys Auto and Harrah’s, Showboat Casino, Borgata, Sands. He assisted a small advertising agency in New Jersey to greatly increase their client base, and then to merge into a large agency in Philadelphia. Rich has extensive experience in all facets of advertising including print, television, web design and interactive, outdoor, media and brand marketing.
Always pushing the creative envelope, Rich was a primary player in the development of a new form of advertising for AT&T: An interactive comic book, featuring the work of the creator of Ren & Stimpy, to sell AT&T Future Products. He also created the General Motors Campaign for the company’s North Star Engine. Rich also was a key player in launching Pepsi campaign.
As a testament to his abilities, during this time Rich won a Gold Lion Television Award, an AD Club New York Award, and a One Show International Print Award.