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SEOWhat does Indexing a Website Mean? This is rather technical, but an important question because it is search engine indexing that allows the keywords on your website pages to be found and your website to appear in a web search. In simple terms, indexing is a process...
SEOWhat is a Sitemap? Simply put, a sitemap is a list of pages on your website and how that content is organized. It’s a list of pages of a website available to both search engine crawlers and website visitors. A sitemap can be used as a development planning tool for...
SEOWhat is an Alt Tag and Why You Should Use Them? Alt Tags are the Meta Descriptions used to describe the images used on your website. It should summarize the purpose of the image. The Alt Tag text which describes an important photo (i.e. a product) makes it...
SEOWhat is a Meta Description? A Search Engine Results Page (SERP) is presented to a viewer when they do a search on Google. Each company listed on the SERP has three components a Title Tag, the website URL, and a Meta Description. The Meta Description is about 180...
SEOWhat is a Title Tag and why is it important? Title Tags are one of the most important elements of an optimized website. A Title Tag tells the search engine what your page content is about which helps it deliver the right page to a searcher. It should be unique and...
SEOHow Do I Structure my website Navigation for SEO? Website navigation and corresponding page structure have to do with the way files are organized on your website. A good website page structure makes it easy for: Search engines to find, understand, and assign...
SEOWhat Do I Need to know about SEO for Website Structure? (P) Author, Date (H2) Snippet Copy (short answer to question) (P) Body Copy (full article)Incorporate thumbnail photo in text block (H4) About the Author (P) Author Bio (3 or 4 sentences)
SEOHow Do I Optimize Website Copy for SEO? First and foremost, your copy must satisfy the searcher’s information intent – the goal of the person visiting your website. How do you do that? Your copy must be structured so visitors can quickly scan and get a sense of...
SEOWhat is Local Search? Local search is a subset of SEO that focuses on earning visibility and influence with searchers closest to your place of business or those who are searching for the goods and/or services you provide along with a geographic qualifier (like...