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Serif and San Serif Font Options San Serif font is a typefaces that do not use serifs (the small lines at the ends of characters). Font type is an important for the readability of your copy and titles, and can set the tone of the website (Playful, funky, all business,...
A strong online presence is crucial for your small business to thrive in today's market. This article from The Marketing Department, in Malvern, PA, outlines key strategies to keep your digital platform ahead, ensuring it effectively attracts and engages your target...
Introduction Mature companies often face the challenge of rebranding their business, resulting from an acquisition, merger, joint venture or change in focus or direction. In this article, we discuss what changes need to be made to the website and your online presence...
Social Media Some social media channels and websites have adopted a “trending topic” tool on their platform. Places like Buzzfeed and Facebook are capturing the topics most frequently being discussed at any moment in time. Using their own unique algorithms these...
Introduction to Resizing a Website Image Using photo images in website design is a common practice. Images help set the tone of a website, facilitate an emotional connection and help create an impression. Photos are also used to draw attention, often to a branding...