Getting StartedHow Many Website Pages I Need? Google indexes (captures) and ranks the individual website pages, not websites. The more pages your website has the more content you will have which may increase the amount of traffic.  The more traffic generated, the more...

Getting StartedHow do I Develop a Business Strategy for my Website? Good for you for recognizing your website needs a business strategy. Before building your website decide what you want it to accomplish and what functionality you need. Some websites are structured...

Getting StartedWhat to Look for in a Web Design Company? As a business owner or marketer, you want to put your best brand persona forward. You want to make sure your prospects and customers see you. You want to look to the experts to design and build your website....

Website SecurityWhat is an SSL Certificate? SSL (Secure Sockets Layer) is a security protocol that establishes encrypted communication between a sender (browser) and a receiver (web server).  An SSL certificate, purchased from your web hosting company and installed on...

SEOWhat is an Alt Tag and Why You Should Use Them? Alt Tags are the Meta Descriptions used to describe the images used on your website. It should summarize the purpose of the image.  The Alt Tag text which describes an important photo (i.e. a product) makes it...

SEOWhat is a Meta Description? A Search Engine Results Page (SERP) is presented to a viewer when they do a search on Google.  Each company listed on the SERP has three components a Title Tag, the website URL, and a Meta Description. The Meta Description is about 180...

SEOWhat is a Title Tag and why is it important? Title Tags are one of the most important elements of an optimized website. A Title Tag tells the search engine what your page content is about which helps it deliver the right page to a searcher. It should be unique and...

SEOHow Do I Structure my website Navigation for SEO? Website navigation and corresponding page structure have to do with the way files are organized on your website. A good website page structure makes it easy for: Search engines to find, understand, and assign...

SEOWhat Do I Need to know about SEO for Website Structure? (P) Author, Date (H2) Snippet Copy (short answer to question) (P) Body Copy (full article)Incorporate thumbnail photo in text block (H4) About the Author (P) Author Bio (3 or 4 sentences)

SEOHow Do I Optimize Website Copy for SEO? First and foremost, your copy must satisfy the searcher’s information intent – the goal of the person visiting your website. How do you do that? Your copy must be structured so visitors can quickly scan and get a sense of...